With the Kalooga Publisher Application you can create and configure widgets, which can be placed on your site. Each widget can be configured as a specific widget type, and settings like its dimensions and (background and text) colors can be chosen. Additionally, it is possible to determine which pictures are shown in a widget, by setting criteria -like keyword and category- or by selecting picture sets (called 'preselections').
To create a widget, you have to use a publisher account to log into the Publisher Tool. You can create a new account in the publisher tool as required. Creating a widget is a matter of pressing "create new widget" and following the steps. The user manual describes these steps in detail. Each publisher account has an identifier (publisher id), and the same holds for each widget (widget id). These identifiers are relevant for getting them on your site.